Footfall counter

Get 99% accurate footfall measurements with PFM counters.

Optimise your location's potential with our advanced footfall counters. By accurately tracking visitor entries and exits, we offer essential insights for informed decision-making and enhanced operational strategies.

A busy store with various people browsing and shopping among displays of clothing and merchandise.

Total visitors today

  • Male

  • Female

  • Male

    Female

    343

    ↑ 5.4%

    Conversion rate

  • Dataset 1

  • 21.5%

    + 2.3%

    Capture ratio

    1.9%

    ↓ 14.1%

    Average dwell
    time per hour

  • Male

  • 12m2s

    ↑ 9.8%

    Leverage footfall data

    Enhanced customer counting

    Group counting

    Staff exclusion

    View direction

    Gender statistics

    Group counting

    Create conversion rates that reflect actual buying behaviour.

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    We’re your global partner in footfall counting solutions.

    450

    shopping centres

    +35K

    shops

    +30

    transport hubs

    Deep dive into our technology

    Counting sensors

    • 3D stereoscopic counters

      These dual-lens counters accurately measure foot traffic, maintaining accuracy even in crowded environments and providing reliable visitor insights.

    • ANPR systems

      ANPR systems track vehicles to enhance parking management and secure access, ensuring efficient and safe operations.

    Wendy Hulshof - Hoven

    Questions?

    By the time you've scrolled here, you might have some questions. Here to help.

    What's the added value to your business?

    Report

    5 reasons to start counting footfall today.

    Securing a strong commercial position in today’s retail market requires a proactive, strategic approach to data. It starts with understanding your visitors—they are your most valuable asset.

    Image shows a blog post titled "5 reasons to start counting footfall today," with a colorful design and people in a retail setting.

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