Silverburn

When Silverburn Shopping Centre, a prime shopping destination in Glasgow, aimed to optimise its footfall system and data analysis, we were ready to step in.

When Silverburn Shopping Centre, a prime shopping destination in Glasgow, aimed to optimise its footfall system and data analysis, we were ready to step in.

99.5%

counting accuracy

10%

d'augmentation des chiffres de fréquentation

Explore how PFM revamped Silverburn Shopping Centre's footfall analytics capabilities.

Explore how PFM revamped Silverburn Shopping Centre's footfall analytics capabilities.

Centres commerciaux

Enhanced footfall system

With the goal of enhancing its footfall system, Silverburn was on the lookout for a partner capable of seamless platform migration, precise data alignment, adept project management, and evolved data reporting.

Our approach

To address Silverburn's needs, our strategy was threefold.

Refreshing the footfall counting system

Refreshing the footfall counting system

Transitioning historic data

Transitioning historic data

Real-time data reporting platform

Real-time data reporting platform

“We at Silverburn are looking forward to continuing the journey of customer insight with PFM. The service provides us with consistently accurate footfall data combined with actionable insights for our management team's evolving needs."

David Pierotti

General Manager, Silverburn Shopping Centre

Ritual logo with white text on a black background with a golden pattern

“We at Silverburn are looking forward to continuing the journey of customer insight with PFM. The service provides us with consistently accurate footfall data combined with actionable insights for our management team's evolving needs."

David Pierotti

General Manager, Silverburn Shopping Centre

Ritual logo with white text on a black background with a golden pattern

The result

Post-implementation, we observed over 99.5% counting accuracy and a 10% increase in reported footfall figures, empowering Silverburn's management with dependable insights and data they can trust.

99.5%

counting accuracy

10%

d'augmentation des chiffres de fréquentation

More about Silverburn Shopping Centre

Silverburn Shopping Centre, located in South West Glasgow, boasts a modern shopping experience with 125 retail and leisure units. Serving a broad and affluent catchment area, it welcomes over 15 million shoppers annually.

More about Silverburn Shopping Centre

Silverburn Shopping Centre, located in South West Glasgow, boasts a modern shopping experience with 125 retail and leisure units. Serving a broad and affluent catchment area, it welcomes over 15 million shoppers annually.

More about Silverburn Shopping Centre

Silverburn Shopping Centre, located in South West Glasgow, boasts a modern shopping experience with 125 retail and leisure units. Serving a broad and affluent catchment area, it welcomes over 15 million shoppers annually.

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Recevez un devis personnalisé gratuit

En savoir plus sur nos offres

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Trusted by industry leaders

Our team will get back to you within 3 business days