Leidsche Rijn Centrum

At Leidsche Rijn Centre, we harnessed footfall analytics to optimise visitor experience, supercharging retailer strategies and enhancing real estate worth.

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189

sensors

3600

metre fibre backbone installed

Data-powered revamp for Leidsche Rijn Centrum

Shopping centres

Footfall systems

Infrastructure

The challenge was clear: transform Leidsche Rijn Centrum into a beacon of innovation. While their vision was distinct, the path to achieve it wasn’t.

They needed a trusted partner skilled in footfall systems and infrastructural innovation. With a history of collaboration, our shared goals shaped a powerful alliance.

Our approach

We set forth with three pivotal strategies for Leidsche Rijn Centrum

Counting systems

WiFi network

System integrations

The counting systems provide us with data on visitor numbers of Leidsche Rijn Centrum. This data is also available to our retailers, which enables them to do better. This leads to a higher value of our real estate, a win-win situation

Rogier Hendriks

Commercieel Director a.s.r vastgoed projecten

The counting systems provide us with data on visitor numbers of Leidsche Rijn Centrum. This data is also available to our retailers, which enables them to do better. This leads to a higher value of our real estate, a win-win situation

Rogier Hendriks

Commercieel Director a.s.r vastgoed projecten

The counting systems provide us with data on visitor numbers of Leidsche Rijn Centrum. This data is also available to our retailers, which enables them to do better. This leads to a higher value of our real estate, a win-win situation

Rogier Hendriks

Commercieel Director a.s.r vastgoed projecten

The result

Our tailored solutions delivered profound insights into visitor dynamics. Armed with this data, management could make informed decisions, while retailers saw their store performance magnified.

Beyond the data, our collaboration boosted real estate value, solidifying Leidsche Rijn Centre's reputation as a progressive shopping destination.

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189

sensors

3600

metre fibre backbone installed

1 MER

and 13 SER rooms.

More about a.s.r. vastgoed projecten & Leidsche Rijn Centrum

A proud subsidiary of a.s.r. Nederland, a.s.r. vastgoed projecten boasts a multidisciplinary team committed to crafting standout real estate projects. Their masterpiece, Leidsche Rijn Centrum, stands as a testament to their innovation and forward-thinking. Melding modern retail with a dedication to customer experience, this shopping centre represents their ambition to set benchmarks in real estate and retail, always with a keen eye on the future.

More about a.s.r. vastgoed projecten & Leidsche Rijn Centrum

Leidsche Rijn Centrum

189

3600

Data-powered revamp for Leidsche Rijn Centrum

Data-powered revamp for Leidsche Rijn Centrum